Brioni Unveils Women’s Fall 2011 Collection

By Butterboom Writers  /  September 9, 2011

Exclusive Italian fashion house brings famed expertise to final womenswear collection.

Founded in Rome in 1945 by tailor Nazareno Fonticoli and businessman Gaetano Savini, Brioni quickly earned a reputation for expert tailoring and craftsmanship. The brand made history by redefining the modern men’s suit (emphasizing sleek fashion over bulky warmth) and hosted the world’s first men’s fashion show in Florence in 1952.

The name Brioni became synonymous with the world of exclusive bespoke men’s fashion based almost entirely on the reputation of their suits, which were worn by icons from John F. Kennedy to James Bond.

Since 1990, Brioni has brought the same emphasis on fine tailoring and exquisite workmanship to the world of women’s fashion, which is why the Fall 2011 collection is especially significant as this is Brioni’s last – the fashion house recently announced it will end womenswear production this year.

The collection itself is a testament to the influence of designer Alessandro Dell’Acqua whose pieces are soft, both in their materials and conception. Think cashmere, duchess silk and lace motifs fashioned into elegant, minimalist garments.

The stripped down, vertical silhouettes contrast with the pieces’ intricate detailing. Heavily textured and layered materials are matched like the caramel coloured matte-crocodile and flashes of bright colours against a backdrop of black, flesh tones and muted tones.

We can only say it’s a shame we won’t be seeing more women’s fashion from Brioni in the future.


Leave a Reply