Adidas to launch Originals worldwide

By Butterboom Writers  /  January 7, 2009

David Beckham, Missy Elliot and Rusell Simmons in Adidas Original TV ad.

If you haven’t noticed, all of the major sportwears brands have turned their focus to fusing fashion with sports recently. Adidas according to USA Today, is launching their global fashion label, Originals with their roster of celebrity and sports endorsers. Check out their new TV commercial for Originals here.

Expect to see more of this as it seems trendy sports apparel and shoes are outselling true performance and athletic products. Yes we know, we’ve noticed that there are more good looking sneakers than real performance sports shoes in all the new concept Adidas, Nike and Puma stores.


Leave a Reply