Calvin Klein’s New Push Positive Bra

By Butterboom Writers  /  September 3, 2012

Encapsulating sexiness through simplicity and ease.

American underwear giant, Calvin Klein Underwear have released their new bra and by the sounds of things, the Push Positive bra is designed to be the prefect modern bra; comfortable, practical and sexy all at once.

Dutch model Lara Stone is the star of the Push Positive advertising campaign, which is being rolled out globally. The black and white campaign images where shot by photographer Steve Klein in New York.

Now more about this bra- The bra uses ‘Butterfly Wire’, an innovative soft wire system that is lightweight and provides exceptional lift and support and like most Calvin Klein design is streamline in design.  With cups that are lightly padded and made from a genuinely wearable fabric and removable straps that you can wear strapless or cross-back, sounds like an all in one perfect bra to covet.

Where to buy?

– G27, Prince’s Building, Central. Tel: (852) 2973 0345.
– 2129, Level 2, Gateway Arcade, Harbour City, Tsim Sha Tsui. Tel: (852) 2116 0602



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