Bottega Veneta’s Spring Summer 2010 Ad Campaign

By Butterboom Writers  /  January 14, 2010

Bottega Veneta’s Spring Summer Campaign is an expression of serenity and simplicity.

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Bottega Veneta’s Spring Summer Campaign is shot by photographer Nan Goldin, who is known for her intimate, often autobiographical photos focused on themes of love, beauty, and sexuality. It features a girl in soft ivory shades,  sitting on the bed of an old room while a man lost in his own thoughts sits by her in a romantic looking room bath in warm sunlight.

Creative Director Tomas Maier said that Nan’s was able to convey the message for the Spring-Summer 2010 collection that is “very personal and like a collaboration with the women who wears the clothes”.  The image is devoid of bright shades, and embraces everything  soft and serene.

The Bottega Veneta ad campaign is due to hit major publications come February 2010. Tell us what you think of it.


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