BCBG Reopens its Gateway Doors

By Butterboom Writers  /  November 29, 2011

BCBGMAXAZRIA’s store reopens just in time for party season.

Star-approved brand BCBG has just relaunched their Gateway shop – revamped and back in business. So, to celebrate a big party was held last week at the 1,000 square foot store which features floor-to-ceiling light box displays of their FW11 campaign, of-the-now window arrangements and their signature butterfly paved walls. This sleek interior mixed with soft lighting rather than glaring fluorescents allow for a refreshing, comfortable atmosphere for some leisurely shopping.

A new BCBG fragrance launch also coincided with the shop reopening party, where guests were invited to ogle at the newest collections, test the new fragrance and pose for a session of portrait drawing. Think hints of wild strawberry and black cherry infused with jasmine, lily and violet, which acts as the finishing touch to their beautiful party frocks. We say get yourselves down to the new BCBG store quick and get your Bon Chic Bon Genre on.


  • Shop 2343, 2/F, Gateway Arcade, Harbour City, Tsim Sha Tsui, Kowloon, Hong Kong.  Tel: 2118 3508

By Natasha Lai


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