Gucci Welcomes Spring 2012 to Hong Kong

By Butterboom Writers  /  March 20, 2012

Celebrating 90 years of Gucci by looking straight towards the future.

If there’s anything apparent from Gucci’s graphically bold Spring 2012 collection it’s that Frida Giannini is marching straight into the future. Giannini utilizes art deco and architectural motifs in a way that is refreshingly anti-retro. Such is the black, white and gold color-blocking with strong graphic and optical effects that seem to jump at you in an almost three-dimensional way.

When it comes to the silhouettes, Giannini embarks upon an exploration in androgyny – high-waisted pants with deep masculine pleats and boxy cropped jackets with Deco buttons. Luxe sports wear is big this spring and worked its way into the collection in the form of foulard print bombers, oversized shirts and contrasting side stripes.

A play on animalier is also present throughout – giraffe prints morph into leopard sports in a geometric degradé, while snakeskin and python prints make their way into emerald green soft bags with minimalist lines. In short, it’s a sharp, glamoured up androgyne collection that packs a punch.

By Natasha Lai


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