New Guerlain Rouge Automatique in Cap-less Tube

By Butterboom Writers  /  May 5, 2011

A reincarnation of a classic 1936 lipstick.

Everyone has their guilty pleasures and we are, what you’d call, lipstick junkies. Our latest discovery is the  Rouge Automatique from Guerlain’s new lipstick line for spring, fronted by supermodel Natalia Vodianova.

Besides a lovely color palette featuring beiges, reds, oranges and pinks, the lipstick is enhanced with an innovative formula that gives it a second-skin texture, creates sheer, perfect coverage and thirdly, provides long-lasting wear.


We love the new yummy shades, there are 25 shades and equally taken with the sleek gold packaging. Unlike your usual lippies, it’s housed in a cap-less tube.

What’s clever about this is with the flick of a finger (you just have to slide down the lever with your thumb), it pops up, ready for application. This design is actually a refinement on the original Guerlain art-décor lipstick released in 1936. Creative director Olivier Échaudemaison is the person that’s brought this classic back!

How much?

  • Guerlain Rouge Automatique – HK$270

Where to buy?

  • Harvey Nichols at The Landmark, Central, Hong Kong. Tel: 3521 0079
  • Lane Crawford at Times Square, Canton Road, IFC Mall, Pacific Place, Hong Kong. Tel: 2111 5699

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