Courtney Cox Face of Avon’s New Fragrance

By Butterboom Writers  /  December 8, 2008

Monica teams up with Avon for a new scent. Where’s Chandler?


Avon has just announced that Courtney Cox, our favourite sensible TV series friend, will the face of the brand’s new women’s fragrance, Spotlight. Launching in April, Avon has selected Cox mainly due to the appeal of Cox for the demographics they are after. The name of the fragrance, Spotlight is quite befitting Cox, as someone who’s been in the spotlight since her discovery by Bruce Springsteen who pulled her onto the stage at one of his concerts.

Created by Jean-Marc Chaillan of International Flavors & Fragrances, the scent can be described as a “fresh, oriental scent”. Inspired by its namesake, the scent hopes to capture the anticipation and excitement that precedes a big moment, said Tracy Haffner, vice president of global fragrance marketing for Avon.


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