Tommy Hilfiger Hits YouTube Generation

By Butterboom Writers  /  April 21, 2008

Famed clothing brand launches music video site.

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Obviously Tommy Hilfiger knows who is buying his clothes. The apparel titan (who through a licensing deal with Hong Kong’s Dickson Concepts operates over 108 Hilfiger outlets in Hong Kong and around Asia – 56 of them in China alone) has launched their own video website at TommyTV.com.

It just launched last week and doesn’t feature Hilfiger ads or fashion shows but purely very rare live concert footage from bands like Wyclef Jean, Good Charlotte, INXS (Micheal Hutchence era performances no less), John Legend, Incubus, DJ Krush and many more – in a very slick flash, streaming interface, all free and we’re sure it will grow.

Check out TommyTV here.

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