We have seen quite a few fashion designers breaking into the scene these days. In Hong Kong we have a mix of locals and foreigners based here launching their labels at an explosive rate, and thanks to that we now enjoy a vast diversity of style choices. Not surprising with its well-trained Hong Kong tailors, factories in China just a train ride away and the city being a shopping hub for Asia — this is truly the place to start a fashion label!
As much as we love Zara, Topshop, J.Crew and the many international retail stores that line our malls, there is something to be said for discovering new, hip designers from our own city! And even more so for not having the same dress ten other girls in the room also have! So our Top Hong Kong Designers to Watch story is long overdue — we’ve shortlisted 9 top designers that are making an impact and are relevant to you stylish working professionals, now you can keep them on your radar too!
A Black Cigarette
A Black Cigarette believes that fashion is more than just clothing, but a form of expression. The brand is new to the HK scene and uses sustainable concepts and eco-friendly materials for their designs. Versatility is the main concept, and the neutral colour palette encourages the wearer to play stylist. Expect layers, interesting prints and pieces that can be worn in varying ways. The contrast of that Earth-caring heart and a cool girl personality is surprisingly flattering.
Aly & Rachelle
Aly & Rachelle was found in 2011 in the UK and Hong Kong, and prides itself on being an affordable luxury brand for the entry-level designer market. Using only the finest materials and expert craftsmanship, they design timeless pieces that are versatile and fashionable. The brand’s creative director, Christine Lam has a wealth of experience in producing high quality designs — she studied fashion at Central Saint Martins and has previously worked for big brands like Agent Provocateur, Alexander McQueen and Moshino Koshino.
- Aly & Rachelle, S411, 4/F, Block A, PMQ, 35 Aberdeen Street, Central, Hong Kong.
Pernille Holmboe and Tale Hagelsteen are the names behind this colourful and chic brand. Handpicking all their fabrics from silk to linen, you can expect an exotic selection of 70’s style dresses, playful blouses and fashionable pants. The designers have an eye for detail, with every garment featuring expertly chosen embellishments which add that extra bit of pizzazz to your look. Whether you are heading for the beach or the office, this is the place to get those pieces that will land you more than a few compliments. We love how versatile the collections are — from simple tight pants to exotic print skirts and graphic blouses, there really is something for every occasion.
- Available at Polkadot Boutique, 2/F, 29 Hollywood Road, Central, Hong Kong.
Having already established herself as a force to be reckoned with on the local fashion blogger scene (with her site Fashion Hedonism), Christing C. has now added fashion designer to her long list of accomplishments. Her designs are a feast of boho festival style — fur vests, long slit dresses, soft plaid shirts and short shorts. Very much on a par with her own wardrobe, if you like her style, snap up one of her designs pronto!
- Available at www.christingc.bigcartel.com
Daydream Nation is a Fashion Arts House founded in 2006 and a definite brand to watch. Aside from being a fashion label, Daydream Nation is known for its cross-disciplinary collaborations with other art forms including theatre, dance, music, film and visual arts. Its quirky collections explore the free-flowing fantasies in a dream state and attempt to search for one’s inner child. Daydream Nation has dressed international stars such as Kesha and Juliette Binoche, and even caught Chanel’s attention, whom selected pieces from its AW09 collection to inspire Karl Lagerfeld’s work.
- Daydream Nation Circus Shop, 2/F, Hong Kong Arts Centre, 2 Harbour Road, Wan Chai, Hong Kong.
Johanna Ho takes simple silhouettes and adds intricate details to make fashion fun! Appealing to the art-loving fashion patrons, you will find her pieces on only the trendiest of women. Cool and modern, with an effortless touch is the style forecast with Johanna Ho’s range. We love how she magically turns ordinary pieces into fun fashion looks — a definite choice for the next time you want to look ahead of the trends.
- Johanna Ho, 13 Wyndham Street, Central, Hong Kong.
Worn by fashion editors and cool girls alike, Jourden is the name that is on everyone’s lips. This brand to know has been spotted in the pages of Vogue and has since gained a cult following. The classic silhouettes are transformed into standout pieces thanks to the unusual use of fabrics. Expect iridescence, knits and graphic pattern.
- Available at Liger Paterson Flagship Store, Shop A&C Vienna Mansion, 55 Paterson Street, Causeway Bay, Hong Kong.
Designer Rakhee Shah is inspired by her Indian and Kenyan heritage resulting in a brand filled to the brim with exotic colours, graphic fabrics and unusual detailing. She personally sources all her own fabric so you can be sure you are getting an authentic product. This is the place to head for fashion with an ethnic feel- expect shift dresses in vibrant colours, blazers with graphic print linings, and maxi dresses with beautiful eye catching belts.
Relatively new to the Hong Kong fashion scene is Sarah Lai’s collection of chic cocktail dresses and her leather and lace pieces. The range is versatile enough to wear from day to night — from the office to after-work drinks (and wouldn’t be out of place on the dance floor either!). This is the brand’s 2nd collection so far and Sarah’s staying true to making chic clothes you can wear to work with her tweet pieces.
Available at D-Mop, G/F, 11-15 On Lan Street,Central, Hong Kong.