Fans of Victoria Beckham (us included) will be happy to know that after the success of her first shop in London, she’s branched out to Hong Kong. The designer has joined forces with the Joyce Group to open her second global boutique at the Landmark in Central. The boutique takes over Carven’s former space on the second floor, close to Paul Smith Accessories. (Carven’s moved next to Marni).
The 2,198-square-foot boutique is designed by award-wining London-based architect, Farshid Moussavi. This store is modelled after the London flagship on Dover Street, with simple interiors of wafer-thin shelves and gold hanging chains.
Beckham has well and truly established herself as a celebrity favourite, with a style that’s contemporary without being overtly sexy. Her loyal fanbase includes the likes of Eva Longoria, Blake Lively, Sienna Miller and Gigi Hadid.
Stay tuned for actual store opening date, we heard it will be in mid-March.
Shop 213, 2/F, The Landmark, 15 Queen’s Road, Central, Hong Kong.