Burberry to Take Over Lane Crawford Space in Pacific Place

By Butterboom Writers  /  August 24, 2011

British brand set to move into bigger space in February 2012.

We’ve long known about Seibu in Pacific Place closing to make room for Harvey Nichols… and it looks like one mall isn’t big enough for two luxury department stores! Pacific Place’s Lane Crawford is set to close in February 2012, and a massive Burberry store will be taking its place.

Despite speculation that the 50,000 square foot Pacific Place branch of Lane Crawford suffers from lower foot traffic compared to its Times Square, Canton Road and IFC sisters, the retailer insists that the closure is due to an inability to expand the store in its current location (via WWD). The company says their specialist home store in Pacific Place will remain open but there’s no word on the future of Shiro, the cool Japanese bar and restaurant located on the ground floor of Lane Crawford itself.

Perhaps the Pacific Place closure enables the company to focus attention on the launch of three new stores in Mainland China, with plans announced by company president Andrew Keith to open branches in Shanghai, Chengdu and a second in Beijing.

Meanwhile, SCMP (via Retail In Asia) reports that British luxury brand Burberry is poised to take over much of Lane Crawford’s floor space, using two storeys and 21,000 square feet to create its regional flagship in Pacific Place.

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