Anteprima Launches New Bags For Christmas

By Butterboom Writers  /  December 19, 2011

Anteprima Wirebag presents their Christmas Party 2011 Collection.


To usher in the holiday season in style, Anteprima Wirebag‘s newest collection is available at their pop up store at The One. Hong Kong stars Charlene Choi, Sherman Chung, Janice Man, JW and DJ Antowne were all on hand to preview the collection and give tips on what celebrities are gifting this Christmas.


The collection features feminine classics of beads and pearls, including bow shapes (Ciocca), a cat motif (Motivo) and a tiara series…enough to make any girl swoon. The store is fitted with interiors from their exclusive Anteprima x Francfranc collaboration, consisting of an adorable piggy bank version of their classic Wirebag and a selection of designer homeware.

Established by Japanese designer Izumi Ogino and based in Milan, Anteprima Wirebag has become a favorite among Hong Kong women thanks to their innovative designs and beautiful construction. Since its debut in 1998, the Anteprima Wirebag has developed into a diffusion line that we think stands confidently on its own at a fashion icon status.

Where to Buy?

  • Shop 1084, Elements, 1 Austin Road West, Tsim Sha Tsui, Hong Kong. Tel: 2196 8688
  • Shop 214-15, The Lee Gardens, 33 Hysan Road, Causeway Bay, Hong Kong. Tel 2907 3388
  • Shop 2081, IFC Mall, 8 Finance Street, Central, Hong Kong. Tel: 2167 7368
  • Anteprima Misto Pop Up Store, Kiosk No. K1, G/F, K11, Tsim Sha Tsui, Hong Kong. Tel: 3110 5690

By Natasha Lai


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